Post Tagged with: "microtargeting"

How Tech Companies Are Responding to Political Ad Targeting

How Tech Companies Are Responding to Political Ad Targeting

Photo provided courtesy of Pixabay.com  By Samantha Dorn, Staff Writer Some of the biggest technology companies in the country involve changing the ways that political campaigns and other groups can target voters on their websites.  Through a marketing strategy known as “microtargeting,” political campaigns and groups use computer data to […]

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